Job Title:

Senior Associate – Brand Management

The Senior Associate – Brand Management will be responsible for executing brand strategies and campaigns, reporting on brand performance, and ensuring adherence to brand guidelines within Bupa Arabia.

Key Responsibilities:

- Support the execution of the full year initiative master plan.
- Execute the brand campaigns and communication across various channels driving awareness on Bupa Value Proposition.
- Support the execution of brand campaigns with all relevant stakeholders such as communication, activation and PR teams.
- Support in monitoring brand performance and brand perception metrics.
- Issue Launch recap reports with results achieved.
- Support the analysis of the effectiveness of branding initiatives, making recommendations for improvement, planning future KPIs, and forecasting performance.
- Execute brand guidelines across all assets and communications.
- Understand the Integral Brand Guidelines and best practice.
- Work with agencies to ensure compliance with the brand guidelines.
- Communicate with the agency as needed.

Experience Required:





- Hands on experience in new communication development and repositioning brands.

Skills Required:

- A solid understanding of marketing concepts and execution.
- Strong analytical skills with the ability to identify correlations and commonalities.
- Excellent computer skills with capabilities in web search, excel, power point and word.

Languages:

Profecient in both Arabic and English language (written & spoken)

Employment / Job Type:

Full Time

Nationality:

Any Nationality

About the Company:

Bupa is an international healthcare organisation offering health insurance and medical services to customers around the world. Its operations span hospitals, clinics, dental centres and aged care, alongside workplace health and digital consultation services. Having no shareholders, Bupa reinvests its profits back into patient care and the wider business.

Company Industry:

Healthcare

Department / Functional Area:

Marketing

Closing Date:

10 November 2026

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📌 Senior Associate – Brand Management Bupa Marketing 4 Nov · 17:17 (Asia)
🏢 AimGulf
📍 Asia