About MEDLIFE

MEDLIFE is a non-profit organization that partners with low-income communities in Latin America and Africa to improve their access to medicine, education, and community development projects. Our mission is to build a worldwide Movement empowering the poor in their fight for equal access to healthcare, education, and a safe home. Our vision is a world free from the constraints of poverty.

MEDLIFE works with students from around the world to broaden their perspectives and better equip them to advocate for social justice.

About The Role

The Lifecycle & CRM Marketing Coordinator will build and own MEDLIFE's lifecycle marketing engine: the system that deepens every participant's journey with MEDLIFE over time, turning first-time travelers into repeat travelers, chapter leaders, and lifelong alumni advocates, mentors, and donors.

This is a data-driven growth role, not a general brand or social media role. You will own the customer journey after the first point of conversion: map the full participant lifecycle,



build segmented nurture and reactivation journeys in HubSpot and related systems, and partner closely with RevOps, Sales, Customer Success, Product, and our Storytelling team to grow engagement, repeat participation, and lifetime value (LTV).

This is an individual contributor position with end-to-end ownership of lifecycle outcomes. As the function grows, the role has a clear path to a Lead position with a team of its own.

Reports to: Head of Marketing

Works with: Sales, Marketing, Data Solutions, RevOps, and other areas as needed, plus external partners such as CRM platform vendors (e.g., HubSpot) and marketing, creative, or analytics agencies.

What you'll do

• Own the lifecycle strategy: map the full MEDLIFE customer journey from first contact through participation, chapter involvement, travel, leadership, graduation, alumni status, and advocacy.
• Build nurture and retention journeys: create segmented, automated and human-assisted journeys

📌 Lifecycle & CRM Marketing Coordinator (Lima)
🏢 MEDLIFE
📍 Lima