- Develop and manage paid social campaigns across multiple platforms
- Align campaign strategies with overall marketing objectives
- Define and refine audience segments using demographic and behavioral data
- Manage campaign budgets to maximize ROI
- Monitor campaign metrics and generate performance reports
- Conduct A/B tests on creatives, headlines, and landing pages
- Maintain detailed records of campaign strategies, results, and creative assets
- Collaborate with international teams and integral brands

Requirements
- Bachelor's degree in Marketing, Communications, or a related field
- 2+ years of experience managing paid social campaigns
- Experience with Meta Ads, TikTok Ads, LinkedIn Ads, Twitter Ads, etc.
- B2+/C1 English skills (a must)
- Strong analytical skills and a data-driven mindset
- Excellent communication and copywriting skills
- Up-to-date knowledge of social media trends and best practices

Core Competencies





Demonstrates expertise in developing and managing paid social campaigns across platforms, utilizing strong analytical skills to optimize performance and align strategies with marketing objectives. Proficient in audience segmentation and A/B testing to enhance campaign effectiveness.

Highest-signal resume keywords
- Paid Social Campaign Management
- Meta Ads
- TikTok Ads
- Strong Analytical Skills
- B2+/C1 English Skills

Hard Skills
- Campaign Budget Management
- Audience Segmentation
- Performance Reporting
- A/B Testing
- Copywriting

Soft Skills
- Excellent Communication
- Data-Driven Mindset

Industry Keywords
- Marketing
- Social Media Trends
- Campaign Strategies

Tools & Technologies
- LinkedIn Ads
- Twitter Ads

📌 Paid Social Specialist (Lima)
🏢 Jobtailor
📍 Lima