Degree in Business Administration, Marketing or similar.
- Advanced English.
- Permanent, Full-time

The Field Marketing Specialist (FMS) builds the local face of Red Bull in their field in the most relevant way and in line with the general and local strategies and priorities. Build strong local networks including opinion-leaders and key influencers both online (social media) and offline. Create and implement marketing initiatives impacting the heart of local consumers, ultimately leading to the successful development of the business. The FMS is constantly out ‘in the field’ to make things happen, this is not an ‘office’ job.

Areas that play to your strengths:
All the responsibilities we'll trust you with:
Strategic Direction and Rightness of Brand Priorities:
- Work closely with the team on the implementation of the field strategy and on defining ideas and programs to build brand image and increase understanding of the product functionality on a local level.
- Successfully execute program fundamentals in a truly tailored way,



seizing opportunities to implement proven best practices where they suit local needs.
- Drive consumer trial through activities in line with brand values, international guidelines and expectations to win consumers.
- Drive relevance across a variety of consumption occasions and moments of need through tailored messaging, amplification of occasion campaigns and activating the right big moments in the region.
- Support the team in developing and executing specific local and regional Red Bull owned programs of the Sports Program.
- Develop and execute field marketing initiatives in the right sport scenes for Red Bull and local consumers.
- Build and activate relationships with key opinion leaders and important local networks within key sports for the region.
- Identify opportunities to leverage the national and international athlete portfolio in the region.
- Support in delivering a program with the right balance and involvement of 3rd party even

📌 Field Marketing Specialist (Lima)
🏢 Red Bull
📍 Lima