Senior Specialist Brand Communications Country

Department: adidas

Direct Reporting Line: Sr.Brand Comms Manager

Indirect/Second Reporting Line:

Subsidiary/Country: LAM

Location: Lima, Peru

GSMS Grade: P1

Personnel managed: No

Budget managed:

Purpose & Overall Relevance for the Organization:

Execute the Market Brand Strategy locally and ensure consistent execution in country sub-units (if applicable) through integrated plans across all communication channels supporting brand and category objectives.

Key Responsibilities:
- Support Brand objectives in accordance with Brand KPI direction provided in the Integral Brand Strategy, cascaded by the Market to ensure construction towards ONE LAM objectives
- Support the consolidated approach alignment with x-functional departments and categories and Brand Communications team to facilitate execution of marketing initiatives,



overseeing all creative output across the adidas brand in all marketing channels to guarantee aligned activation
- Support the execution of all communication campaigns- specific to dedicated category to ensure that all projects are OTIF
- Monitor execution locally to gain insights to provide feedback to Market
- Brief and manage internal and/or external resources for creating locally needed category specific marketing tools (Exceptional) previously aligned with Market to stay within ONE LAM calendar and strategy

Knowledge Skills and Abilities:
- University degree or equivalent education required
- Broad and deep theoretical understanding of functional area - Minimum 2 years experience in job or job function

Requisite Education and Experience / Minimum Qualifications:
- 2 years experience

📌 Sr. Specialist Brand Comms (Lima)
🏢 Adidas
📍 Lima