As a Sr. Marketing Manager, duties include ideating and executing project marketing plans, managing social media marketing and promotion to drive music performance across all streaming platforms, and shaping an overall digital creative vision for the label’s artists and the label’s branding. You will be part of the core team responsible for the overall development of music releases, artist management, artist branding, content creation, business development, label branding, and related activities.

What you’ll do:
- Work closely with internal stakeholders including A&R;, Marketing, Artist Management & Development, Creative Services, Finance & Operations, etc., to complete project objectives.
- Handle account servicing, market planning and execution, and campaign/event management. Craft marketing strategies that align with business opportunities and artist development.
- Define partnership strategies and execute go‑to‑market plans independently.
- Collaborate with the Artist Management & Development and A&R; teams to drive growth for our artists, partners, and owned label.




- Regularly track and benchmark deal performance, creatively help artists/partners evolve through the changing music‑industry landscape.
- Coordinate internal communication, analysis, and financial modelling to ensure effective information flow, informed decision‑making, and sharing of best practices.
- Make strategic recommendations regarding business opportunities that deliver new or enhanced revenue for the label and advise management thoroughly and concisely.
- Work collaboratively with a team of negotiators, business analysts, and colleagues across multiple functional areas to build relationships and enhance the overall organization’s culture, diversity, and performance.
- Monitor, track, and ensure company business and financial objectives are met, including digital business and local licensing deals, artist‑related projects, new business, brand/sync deals, and identify and develop additional co

📌 Sr. Manager, Marketing (Asia)
🏢 Sonymusicentertainment
📍 Asia