Binance is a leading general blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users. We are trusted by 300+ million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products. Binance offerings range from trading and finance to education, research, payments, institutional services, Web3 features, and more. We leverage the power of digital assets and blockchain to build an inclusive financial ecosystem to advance the freedom of money and improve financial access for people around the world.
About the Role
We are looking for a highly motivated and detail-oriented Data Analyst to join our team. In this role, you will be responsible for building and maintaining user tagging systems, developing user profiles, and generating actionable insights from large-scale user data. You will work closely with cross-functional teams to support personalized services, risk control strategies,
and data-driven decision-making across the organization.
- Manage and maintain a comprehensive user tagging system to support personalized services and risk control initiatives.
- Analyze user behavior data to build accurate, dynamic, and actionable user profiles.
- Perform data mining, feature engineering, and exploratory analysis to extract meaningful insights from large-scale datasets.
- Collaborate closely with cross-functional teams, including Product, Risk, Marketing, and Technology, to optimize user segmentation and targeting strategies.
- Monitor and evaluate the effectiveness of user tags and user profiles, continuously improving data quality, accuracy, and relevance.
- Support the implementation of data-driven decision-making processes across the organization.
- Identify patterns, anomalies, and emerging trends in user behavior to support business growth and risk mitigation.
- Contribute to the continuous improvement
📌 Data Analyst, Risk (Asia)
🏢 Binance
📍 Asia